Why TripAdvisor's list of costs may be misleading
The article in your publication on August 24 regarding TripAdvisor's trip index of the costs of an overnight stay in Bath, London and other various locations could be misleading.
We do not know whether the comparisons were made like for like – indeed I believe comparisons of this nature cannot be like for like given the difference in offerings at the various locations. We do not know for example whether a five-star hotel was used or a bed and breakfast, or what sort of cocktail or meal was compared.
I believe what is important is that visitors to Bath get value for money and a quality experience.
If TripAdvisor wants a more accurate rate for Bath accommodation it needs to look at the high quality independent bed and breakfast accommodation listed on its site. Many of the 100 members of the Bath Independent Guest House Association (BIGHA) are listed in the top 50 here.
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And if you want a more accurate idea of room rate you only need to go to the BIGHA website stay inbath.org. Taking the cheapest double room available the average price from 42 of our members is £94 (available in August). The lowest price on the stayinbath.org website is £75 (available in August).
We cannot comment on the cost of a cocktail or meal but we do know that from our considerable experience visitors can do this across the spectrum of budget to gourmet dining.
Bath is one of the key locations in the UK for both national and international visitors and enjoys a high reputation for its accommodation and attractions.
The reviews posted to Trip Advisor show our independent accommodation providers rank as some of the highest in the country – indeed the top 30 independent accommodation providers receive Tripadisors excellence awards.
Restaurants and other attractions also rate highly on TripAdvisor.
Visitors continue to come to Bath, pay the going rate and leave on the whole excellent positive reviews. Maybe TripAdvisor ought to be sending this sort of information out as more meaningful information for potential visitors to read
COLIN POTTER Chairman on Behalf of The BIGHA Committee Cranleigh Guest House