Digital Future looks bright for Bath publisher

Bath-based publisher Future, famous for computer and music magazines, has reported that digital now accounts for 54 per cent of advertising revenue.

An Interim Management Statement from Future said digital revenues were up by 24 per cent for the three month period between October and December last year, and now accounts for 23 per cent of all its revenue.

The figures come as no surprise as the company moves more towards digital platforms for its titles. Last year the publisher closed long-running magazine titles PSM3 and Xbox World but launched new digital brands Mollie Makes, Photography Week and Football Week.

In its statement the publisher said it now had more than 40 titles available via Google Play’s new Magazine Shop, which launched in December.

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Future said its revenues for the entire group were down three per cent, but just one per cent for its business in the UK.

Future's chief executive, Mark Wood, said: “We are pleased to have achieved steady growth in our digital revenues in the first quarter. We will continue to focus on generating new revenues from our large, global online audience of 50 million unique users.

“We now sell digital editions on all the major tablet platforms and, through content partnerships, we are able to enter new markets, as most recently demonstrated by our move into English Premier League Football with Football Week.”