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China next frontier for £1bn Dyson

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Friday, September 07, 2012
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Western Daily Press

Revolutionary design from James Dyson and his Wiltshire team of world-beating engineers has powered record profits and a turnover of more than £1 billion.

Extraordinary engineering has pushed the profit the company will report to the City this morning up 30 per cent to £306 million. In the UK in 2011 Dyson sold, on average, a vacuum cleaner every 30 seconds. And the company is investing even more in the top brains it needs as it bids to export to China’s growing middle-class market .

It announced earlier this year it is recruiting another 300 engineers for its Malmesbury headquarters in Wiltshire, where it employs more than 1,500 people, half of them engineers.

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